HQS FLORAL
FLORIST BRAND DESIGN
APRIL 2025
HQS Floral offers bespoke fine art florals for weddings and special events. They are texture forward and organic, using bold unexpected colour palettes. Working with locally grown flowers, HQS Floral prioritizes sustainability, and crafts projects through a fine art lens.
We started with a Brand Audit in January, and by April we were collaborating on the most special branding project! HQS Floral’s brand design was inspired by vintage floristry textbooks and the texture that comes with hand printed goods. Taking this inspiration we created a full brand identity with a logo suite, illustrations, and two brand patterns.
